Our History
selvrus3 was founded in 2005 with a vision to revolutionize personal finance management. What began as a small local credit union in South Janice has grown into a trusted financial partner serving communities across Arkansas.
Our first major milestone came in 2010 when we expanded our services to include online banking, making financial management accessible to all our members regardless of location. By 2015, we had doubled our physical locations while maintaining our commitment to personalized service.
Today, selvrus3 continues to innovate while staying true to our roots. We've introduced mobile banking apps, AI-powered financial planning tools, and sustainable investment options - all while keeping our focus on serving our members' best interests.
Our Values
Community Focus
- We reinvest in local businesses and community projects
- Our financial education programs have helped thousands gain financial literacy
- We prioritize local hiring and support employee volunteerism
Integrity
- Transparent fee structures with no hidden charges
- Ethical investment options that align with our members' values
- Clear communication about all financial products and services
Meet the Team
Janice Williams
CEO & Founder
With over 25 years in financial services, Janice leads our organization with vision and compassion. She holds an MBA from Harvard Business School.
Carlos Mendez
Chief Financial Officer
Carlos brings 15 years of banking experience and specializes in sustainable investment strategies that benefit both members and communities.
Lisa Chen
Customer Relations Director
Lisa leads our award-winning customer service team and develops programs to enhance member satisfaction and financial wellbeing.
Our Commitment
At selvrus3, we're committed to financial empowerment for all. Our innovative programs help members at every life stage achieve their financial goals.
We've developed special accounts for students, first-time homebuyers, and small business owners. Our financial literacy workshops are offered free to the community in multiple languages.
Looking ahead, we're investing in technology to make banking more accessible while maintaining the personal touch that sets us apart. Our five-year plan includes expanding our green financing options and launching new digital tools for financial planning.
Community Impact
Local Business Support
We've provided over $15 million in small business loans to local entrepreneurs since 2010.
Financial Education
Our free workshops have helped over 5,000 community members improve their financial literacy.
Sustainable Banking
35% of our investment portfolio supports green initiatives and renewable energy projects.
